Power ongoing value realization and exceed customer expectations
Keep conversations centered on value at every stage of the customer journey. Arm customer success teams with the ability to track what was promised with what customers achieved. Capture and leverage proof points, identify new revenue opportunities, and build measurable long-term success with every interaction.
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Retain over 95% of your customers

Reduce discounting by up to 20%

Scale Value Realization across the organization to increase NRR
Create a structured customer engagement framework around value delivery—from sales handoff through renewal. Track organizational objectives and success metrics and establish value review cadences so customers always see the value in your partnership.
Capture proof points and create case studies automatically
Complete the feedback loop with real-time access to customer metrics and streamline the handoff of case study-ready customers, proof points and testimonials to Marketing.


Streamline the handoff from Sales to Customer Success
Make sure what you promise pre-sale, you deliver post-sale. With detailed pre-sale business cases, your team can deliver against expectations resulting in seamless implementation and an excellent customer experience.
Elevate customer conversations—from QBRs to QVRs
Focus conversations on actual business impact, not usage and tickets. Earn the right to engage with executives by leading with financial results delivered via quarterly value reviews (QVRs).


Identify opportunities for upsell and cross-sell while monitoring churn risk
Discover opportunities for expansion and upselling. Proactively prepare improvement plans for accounts that are underachieving to course-correct ahead of renewal windows and prevent churn.
The value enablement platform
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Establish customers for life with value realization






Our Customers

DocuSign
DocuSign has seen a 73% win rate improvement from using ValueCloud.

BetterCloud
BetterCloud reported a win rate increase of 4.9X with Business Value Assessments from ValueCloud. They are seeing a 47% higher ACV than on deals without automated business cases.

CrowdStrike
CrowdStrike's Business Value Realization program is driving higher renewal rates, expand cross-sell/upsell opportunities, and providing customers with an unmatched experience that increases trust and brand loyalty.

iCIMS
iCIMS has a 94.5% win rate when they leverage a Value Assessment from ValueCloud and are seeing a 2.9X higher ASP.

Planview
Planview has increased their ASP for Enterprise deals by 16% and their ASP for Strategic deals by 93% with ValueCloud.

Verint
Verint has reduced discounting by 17% with ValueCloud and shortened business case development from 8 hours to 45 minutes.

NCR
NCR Corporation is a leader in transforming, connecting and running technology platforms for self-directed banking, stores and restaurants.

Highspot
Highspot influenced over 15% of FY23 new ARR, supporting both new business and expansion opportunities.
The Foundation For Outcome-Based Customer Relationships
management (CVM) is the best way to measure the
lifetime value of a commercial relationship, how it
differs from conventional ROI and value-based selling,
and the impact it has on businesses.

Our Resources

The Evolution of Solution-Based Selling Methodology

How to Build a Strong Value Selling Framework for Your Sales Organization

The Future of B2B Sales: From a Buyer’s Perspective Part II
Upcoming Webinar
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