BE SMART ABOUT EVERY ACCOUNT AND SPECIFIC ABOUT YOUR VALUE

CREATE VALUE DRIVEN

CUSTOMER RELATIONSHIPS

WHAT WE DO

ValueCloud™ from DecisionLink guarantees your ability to have “Value Driven Customer Relationships”, the only kind that matter in today’s business climate.

ValueCloud with Value Selling Automation application delivers the R’s of Value:

  1. Research every account to be prepared with Account Insights that will engage buyers.
  2. Reach buyers with Value Positions and have business conversations instead of product conversations.
  3. Revise your business case to represent your Value Proposition from the buyer’s perspective.
  4. Retain your customers by measuring their Value Realized from your solutions.

DEVELOP ACCOUNT
INSIGHTS

The hardest part of any sales position is getting a foot in the door of your prospect and commanding their attention. DecisionLink’s Smart Company Brief enables you to get smart fast with your accounts, ensuring relevant conversations and great sales calls every time.

PRODUCE YOUR VALUE HYPOTHESIS

A great Value Hypothesis is central to every high performance sales methodology. DecisionLink’s ValueCloud™ application gives you the ability to understand your target accounts quickly and make your value claim. Define what your buyer’s pain points are. Build new pipeline growth opportunities and motivate change within the sales engagement process.

PROVE THE VALUE OF YOUR SOLUTION

Every account deserves a well-rounded business case to prove anticipated business outcomes, not just top targets. DecisionLink produces a competitively differentiated value proposition to help propel your Sales Cycle as a proof of value. Model business impact, validate with the buyer and close the account with a compelling business value assessment.

MEASURE VALUE YOU'VE DELIVERED

Step back and take a 360 degree view of the customer journey, from their previous state to their current state. Assess performance improvement of the customer against baseline and expectation with DecisionLink’s value achieved report. Imagine how much different your renewal conversations would be when you have concrete validated evidence of value each customer has been able to achieve.

THE RESULTS ARE IN

less discount

improved close rate

billion in sales pipeline coverage with Business Value Assessments

campaign response rate

DecisionLink ValueCloud™ is the first enterprise-class value application for sales, marketing and customer care.

SUPPORT YOUR VALUE HYPOTHESIS USING THESE SALES READY ASSETS

SMART COMPANY BRIEF

EXECUTIVE VALUE GRAPHIC

VALUE SNAPSHOT

VALUE BRIEF

VALUE PITCH DECK

VALUE REALIZATION

In addition to twelve out of the box assets branded for your company, we can produce virtually anything you can imagine!

ACCOUNT BASED MARKETING

Take your Account Based Marketing strategy to the next level with DecisionLink ValueCloud™. Demonstrate the competitively differentiated value of your solutions with projected impact reports and comprehensive benefit vs cost analysis.

“In our first ABM program using DecisionLink, we had a 25% response rate. Not opens or click-throughs, but actual account requests for engagement. That is real Account Based Marketing.” – Director, Value Engineering

LEADING B2B COMPANIES WORK WITH DECISIONLINK TO EXECUTE THEIR VALUE BASED STRATEGY

CLIFF ELAM

JASON KITCHEL

GAVIN HARRIS