by John Porter, CTO and Co-Founder for DecisionLink
This blog is the second in the series on why quantifying customer value is so hard. (If you missed the first in the series you can read it here)
Why Quantifying Customer Value is so Hard Part 2
Productivity Benefits for Customer Value Management: Hard or Soft?
Productivity Benefits for Customer Value Management: Hard or Soft?
Why Is It So Hard to Quantify Customer Value?
Customer Value Management Is Key to Solving the Problem
