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Value Selling Success Stories (2):

Value Hero: Kristina Cutter - From Champion to Industry Thought Leader

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Kristina is a name known across many areas of the DecisionLink business. She started off as a customer, where she was able to successfully scale value selling. After returning from SKO, she heard over and over the challenges her team faced with standing out from the competition and bringing business outcomes to the forefront of their sales cycles.

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